Children may face stumbling blocks that prevent them from reaching their learning potential in or out of school.

Motivation is the single-most factor in predicting school success. Etoys makes children active participants, gives immediate feedback and rewards, and allows students to pursue their own interests in building projects. Squeakland supports Etoy programming activities and participation by providing an open, positive, and accessible learning environment, and offering children the opportunity to be a valued member of the community.

Thinking deeply and critically occurs when students are given a chance to problem-solve on their own, when there is no right or wrong answer, and when they are given opportunities to create and build. Working in an open-ended environment like Etoys encourages thinking about ones own project development, assisting others and figuring out their programming dilemmas, as well as fostering an environment to think about ones own thinking and awareness of the process of learning.